STI
STI, a leading power plant and gas engine service company, sought a fresh and modern redesign of its website to effectively showcase its products, skills, and expertise. The client desired a visually engaging site that would reflect their professionalism, while also being easy to manage and scale. This project required a responsive, high-performance website that could enhance STI’s online presence and effectively attract new leads.
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Expectations
The client requested a full redesign that was both aesthetically modern and technically robust. They wanted the site to be intuitive and easy to navigate, showcasing their wide range of services in a way that appealed to prospective clients. Additionally, the site needed to deliver optimal performance, be SEO-friendly, and allow the STI team to manage and scale it efficiently as their needs evolved.
Process
Working on STI’s website redesign involved several key steps to meet these goals. I used the Lumos framework, which enabled the creation of a scalable and user-friendly website structure, allowing the STI team to easily manage content and add new features in the future. Ensuring the site was fully optimized for speed and SEO was another priority, so I focused on lightweight, optimized visuals, streamlined code, and effective on-page SEO strategies.
Outcome
The completed website for STI is a clean, modern platform that effectively showcases the client’s services and products. Thanks to the Lumos framework, the site is easy for the STI team to update and scale, allowing for seamless growth as the business expands. Fully optimized for speed and SEO, the new site has achieved top scores in page performance testing, significantly enhancing user experience. Since launch, STI has experienced a boost in search engine visibility and lead generation, reflecting the site’s improved SEO and user engagement. The client was highly satisfied with the redesign, appreciating the user-friendly structure, professional look, and enhanced online presence.
Before & After
